Interesting article for you SB fans.

http://www.telegraph.co.uk/foodanddrink ... sters.html

Regards
Richard

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He who knows all the answers has not been asked all the questions.

I agree with the trendy middle class bit..Not sure about the Tomato leaf though as the Ned, apart from the excellent 2011, is definitely more Awatere than Wairau. Which is why I do not like it in 2012.

http://boards.fool.co.uk/the-ned-msb-2011-good-grief--12447105.aspx

The Ned. Richard, I would say that the brand is a point of interest for international marketing Agencies - UK clients in particular.

Middle class; Some years ago - I am reminded of Jeremy Clarkson's teasing about the BMW 520 tds - "the marque and that model says it all"
A perfectly reasonable deisel family saloon - typical german efficiency, but ..... " bl**dy Te Di ouS "

We know that the bottle appearance is clearly an eye catcher, black with a crimson red splodge is highly visible for an overstuffed trolley shopper. Brent is now seriously wealthy after the marketing makeover some years back.. The name and appearance can be likenned to the rising phoenix from the grave', of Whirlpool washing machines seen in millions of family homes today, after Hoover nearly went insolvent a decade ago.

Glib acquisitions, buying up another 600 hectares of Marlborough would appear to be flawed, unless he regurgitates the style with something new - UK demand over saturation in the stores seems to be in equilibrium with the current volume in the UK - marketing in USA will be expensive. The Middle class eventually became fickle when the ford badge was affixed to everything with 4 wheels.

For SB fans - which is where this thread started:- I don't think your average punter is going to single out Awatere versus Wairau charateristics (cheers G) - They / He / the Agency, want Universal.

BM's mission statement - Marrisco is Going Viral with The Ned

£7.49 on offer in loads of Outlets - no reason to complain.

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Duncan

Dunc,

Sorry I haven`t read it due to finding SB rather horrible to drink.
I knew a few of you like it though.

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He who knows all the answers has not been asked all the questions.

I know

ubiquitous SB - a rather unfortunate consequence of those Agencies, and also, in the last two decades, the volume producers sussing out that a wine needs a sufficient degree of acidity to be atractive on the palate. Rich, you like a proportion in a decent pudding wine. Cheers now.

Enjoy your week-end and your wines

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Duncan

Sorry I haven`t read it due to finding SB rather horrible to drink.

You've no class

Class I have plenty of, poor white wine I have zero of.

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He who knows all the answers has not been asked all the questions.

Sauvignon blanc must be really annoying for lovers of more traditional fine wines. All that money you have to pay to get but a pittance of the flavour of a chalk rich Sancerre or a pungent Wairau.

Are you on drugs ?

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He who knows all the answers has not been asked all the questions.

You've no class

I have no option but to leave the forum

Slight overreaction to a tongue in cheek comment about your dislike of sb.