Cheap wine 'beats pricier bottles' in blind taste test.
Quote:
By the laws of chance, they should have been able to make a correct guess 50% of the time - and that was the exact level of accuracy seen.
The findings demonstrate the volunteers cannot distinguish between wines by taste alone, the organisers of the test say.
This got me thinking..... I’ve often believed there is an element of circumstance involved with choosing and enjoying wine. Regardless of what you think you know, or what you believe, enjoying a particular bottle of wine is mostly influenced by the 'here & now', how you are feeling, your state of mind at that moment, what minerals your body is craving on that day, what you had for breakfast, the weather, what shoes you have on.
I’m beginning to think that these factors are much more important than vintage or producer.*
Is the wine industry one great big confidence trick?
*For the record, yoga will not improve the taste of Kumala.