Supermarket sells smaller wine bottles to curb home drinking.
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Morrisons says the 50cl size reduces the unnecessary consumption associated with the conventional 75cl bottle which tempts drinkers to finish excess wine rather than pouring it away.
Im seeing a lot more of these bottles around. That's jolly nice of these Supermarkets to be so concerned about my health but one could be forgiven for thinking its just another way of increasing margins.
The price goes up a little, the pack size comes down a little. Its all for the good of my health.
