The first case is available for only £33.74, that's £2.82 a bottle including delivery. Incredible value for decent everyday drinking wine.

You could simply cancel the subscription after the first case, or not.

Link.

I dont know how long this offer will run for.

Yep, I joined a while ago, and got excellent value. Have only bought in store since as there is little control as to what you're sent. Oh! tell a lie, I got 12 Plantagenet Chardonnay at a the rediculous price of £35 incl. free d/y.

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Four wheels move the body - 2 wheels move the soul.

Strange, the price has gone back up to the standard introductory first case price of £44.99

A pricing error perhaps? I did place my order yesterday at the lower price, will see what happens. (I cancelled my original subscription several months back as my stock levels were going through the roof).